SDG HR 04SDG HR 08SDG HR 10
27.04.2026. | 15:30

Guest Lecture: How to do business in the international market and manage intercultural differences

ZOOM

Within the scope of the BUSINESS ENGLISH 2 course, a guest lecture will be held on Monday, April 27, starting at 3:30 PM, on the topic of:

"How to do business in the international market and manage cross-cultural differences"

The lecture will be given by a distinguished expert G. Dimitrov, businessman and management consultant with an address in Washington, D.C.

About the lecture and guest speaker The lecture topic is directly related to the teaching unit on business culture and offers students an opportunity to deepen their knowledge of working in different international environments, with a special emphasis on American business culture.

The main focus of the lecture is on developing students' intercultural competencies and acquiring employability skills that are essential in today's global business environment. Through learning from best practice examples and real-life situations from the guest lecturer's extensive career, students will gain insight into the practical application of theoretical knowledge.

Mr. Dimitrov brings rich experience gained over 35 years of work in various industries. For the past 15 years, he has been a partner in a consulting firm specializing in the energy sector and utilities. In addition to his extensive career, he is also distinguished by his long-term work in mentoring students and supporting young future professionals in their career development.

The lecture will be held on English language, which presents an excellent opportunity for learning in a professional international environment, and will be held online via the platform Zoom.

News

July 22, 2026.

Successfully completed Erasmus+ project “Improvement of professional education programs in the field of management and administration by introducing and applying artificial intelligence, digital resource tools and their alternatives in the learning process"

The project's goal was to research, introduce, and apply modern, internationally relevant artificial intelligence tools and digital tools with the participation of international experts and industry practitioners.
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