Professor Natasha Charlia developed the application "Aida"which uses artificial intelligence to create personalized nutritional plans. The idea emerged spontaneously during lunch in Baranja and resulted in a project that attracted 1.3 million euros in European funding.
This example shows how academic research can evolve into concrete business projects, thereby fostering the transfer of knowledge from the academic community to the economy. Such spin-out projects not only contribute to innovation but also strengthen the connection between universities and the market.
Examples like this encourage students and researchers to think entrepreneurially and recognize the potential of their research to create new products and services. Faculties and universities play a key role in supporting such initiatives by providing resources and an environment for innovation development.
For more information about the "Aida" app and Professor Charlia's story, you can visit the following article: https://www.jutarnji.hr/life/zdravlje/bili-su-na-rucku-u-baranji-a-onda-im-je-na-pamet-pala-genijalna-poslovna-ideja-o-aidi-bi-moglo-postati-ovisno-na-tisuce-ljudi-u-regiji-15581003?cx_linkref=jl_home_najnovije
