Study programmesUnderstanding the elements of the research process and different methodological and research approaches. By applying scientific and professional examples, enable students to independently build a research plan with the correct selection of research methodology that follows the research problem, set goals and hypotheses of the research work. Investigate and interpret publicly available statistical data.
To become familiar with research and methodological thinking. To introduce students to qualitative and quantitative methodology in the research process. To master the procedures of data collection, organization and establishment of a statistical file, along with the implementation of operationalization of research variables.
1. Research process. Elements of the research process. Basic research concepts. Research process design.
2. Modern data. Types of data. Publicly available statistical data. Access and methodology of publicly available statistical data.
3. Research strategies. Qualitative research approach. Planning the design of qualitative research. Quantitative research approach. Planning a quantitative research design. Design of the primary data collection instrument. Platforms for collecting primary data. Conducting primary research. Establishing a statistical file. Operationalization of research variables.
After completing the course, the student will be able to:
1. Explain the research process in business economics
2. Build your own research plan
3. Provide a reasoned explanation for the choice of research strategy
4. Design a questionnaire
5. Conduct primary research
