International Entrepreneurship

Goal

The goal of the course is to enable students to understand and acquire theoretical knowledge of international entrepreneurship and to equip them to make high-quality business decisions related to operating in the international market from the perspective of entrepreneurial behaviour.

Additional info
  1. Defining international entrepreneurship
  2. Theoretical foundations of international entrepreneurship
  3. Innovativeness, proactivity, and willingness to take risks in international business
  4. Strategy and structure of the enterprise in international business
  5. Internationalisation of small and medium-sized enterprises
  6. Planning for entering a foreign market
  7. Foreign market entry models
  8. Marketing in international entrepreneurship
  9. Financing an international entrepreneurial venture
  10. Human resources in international entrepreneurship
There are no listed course associates.
Lectures: 30
Seminars: 0
Exercises: 0

After successfully completing the course, the student will be able to:

  1. explain the fundamental concepts of international entrepreneurship
  2. determine the specifics of the business process based on an entrepreneurial approach to the international market
  3. evaluate different business strategies for operating in the international market
  4. compare different foreign market entry strategies and their applicability in different situations
  5. recommend the optimal business strategy in accordance with the specifics of the foreign market environment
Merlin e-learning system
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