The goal of the course is to enable the student to understand the dynamism of launching a business venture. Students will acquire the skill of creating a business plan through the collaborative development of a business plan based on generated business ideas. Through information gathering and business plan development, as well as lectures, assignments, case analysis, and discussions, and the participation of entrepreneurs in presenting their own cases, the course introduces students to the key entrepreneurial concepts, techniques, and skills, and helps students to understand and master them.
