Defining the creative industry and its sectors, the model of the creative industry and its contribution to the economy. Getting to know the model of circular creativity. Analyzing obstacles and connection issues in all forms of cooperation, in the context of sustainable development based on knowledge and innovation. By combining a critical and academic approach to the creative industry, encouraging the development of practical, professional and managerial skills necessary for the development of innovative projects in ICT. Interpreting innovative business projects of the creative industry.
Defining the creative industry, the specificity of the sectoral division and the role of the creative industry in business practice. Creative industry models. Circular creativity as a new business model. Innovations in the creative industry. Creative industry sectors. Examples of creative projects from all sectors of the creative industry. Compare on practical examples how the circular creativity model contributes to the development of innovative products. Problematizing the issue of innovation in the creative industry and examining the ways in which innovation is achieved based on cross-sectoral cooperation in the creative industry. Steps in preparing a circular creativity project proposal. Creative industry innovations in urban centers.
After completing the course, the student will be able to:
1. Evaluate the assumptions of connecting the creative industry sector into a new business model applicable in business practice.
2. Analyze innovations in the creative industry based on digital technologies.
