The goal of the course is to develop a conceptually grounded approach to the practice of managing and supporting growing small and medium-sized business ventures/enterprises.
Entrepreneurial environment and its impact on the growth of enterprises. Challenges of enterprise growth. Enterprise growth strategies. Measuring the growth potential of small and medium-sized enterprises – A. Gibb's growth model (University of Durham, UK).
1. To critically evaluate the entrepreneurial environment in the context of growing enterprises.
2. To select appropriate strategies for business innovation and growth.
3. To analyse the opportunities for business growth and development in the context of socially responsible business.
