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Marketing

Level of studies

Study holder

General outline

Course of study: Marketing

Holder of the programme: Josip Juraj Strossmayer University in Osijek

Carried out by: Faculty of Economics in Osijek

Duration of study: 3 years (6 semesters)

Admission requirements: Faculty of Economics in Osijek can be enrolled by persons who have completed four-year high school and have passed state matriculation exam, where only mandatory courses of the B Level are taken into account (Croatian Language, Mathematics and Foreign Language). In addition to the above courses, the average grade obtained upon completion of high school has the same role when enrolling at the Faculty of Economics. Components of the state matriculation are eliminatory, which means that if a candidate does not achieve the minimum number of points on these components, they will not appear on the list for enrolment at the Faculty of Economics in Osijek.

The special achievement component (high school average grade) is not eliminatory – if a candidate’s average grade is lower than 3.5, they will get 0 points from this component, but will, but will appear on the ranking list for enrolment at the Faculty of Economics in Osijek. The required number of points for enrolment can be compensated with points obtained at state matriculation exam.

Persons older than 25 years (who have finished high school before 2010), who have not taken state matriculation exam, also can apply to competition for enrolment in undergraduate study of the Faculty of Economics in Osijek for persons older than 25 years, where achieved average grade in four-year high school is the criterion for forming the ranking list for enrolment.

Academic degree received on completing the undergraduate programme: Bachelor of Economics

On completing the undergraduate marketing programme students shall acquire basic and economic knowledge and certain specialist theoretical and practical knowledge in the field of marketing which will enable them to perform more complex marketing tasks in business and non-business organisations.